I recently had the opportunity to work with DriveIQ, a dynamic company in Hawke’s Bay specializing in fleet management and driver safety technology. For this project, the goal was to capture headshots that reflected the brand’s vibrant, bold, and approachable personality, aligning with their colourful branding.

 

The shoot was focused on creating professional yet casual images of the DriveIQ team, showcasing them as friendly and approachable while maintaining the company’s strong, confident brand identity. To complement their bold use of colours in branding, I chose coloured backdrops for the headshots, creating a vibrant, energetic feel that enhances the company’s dynamic personality. This approach made sure the staff were presented in a way that not only reflected their expertise in fleet management but also their fun, team-oriented culture.

 

As a Hawke’s Bay headshot photographer, my aim is always to create images that align with a company’s brand identity, which is exactly what we achieved for DriveIQ. The photos now serve as a key part of their branding and marketing materials, helping to tell the story of their approachable and professional team. Whether you’re building a corporate presence or showcasing your team’s personality, my branding photography services are designed to ensure your images make an impact and resonate with your audience.